From a sales perspective, the win was particularly sweet, coming at the end of Q4. (The win actually became "deal of the week" in Oracle's North American sales system.) The technology itself was new for the customer. B2B integration between trading partners is slowly, but surely, becoming a competitive necessity. But until the advent of solutions such as Oracle's standards-based and BPEL-driven ebXML option, realizing the B2B dream was difficult. In the context of a major proof-of-concept, which involved a very specific test of connectivity with a supplier, the deal was closed. You can read the original article at this URL: http://java.sys-con.com/read/318418.htm The article, by ebXML guru David Webber and Oracle product exec Nishit Rao, was originally suggested by your host.
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John Morris has worked in IT sales and marketing since 1985, establishing a track record of pioneering tech business successes at vendors including Oracle (3 yrs), Magic Software (7 yrs duration in the ecosystem), Digital Equipment (5 yrs) and IDC (3 yrs). 

